Tips Tuesday – Better Blog Posts

A Few Tips on How to Create a Better Blog Post

Keep these tips in mind when you write a new blog post and do revisit posts to improve them too…

I read a lot of blog posts and of course some are better than others – not just in terms of interest and creativity, but how they’re crafted and whether they take account of the online world.

Five Tips for Better Blog Posts

1. Keep the post focused on one topic. This probably means keeping  it short too – attention span is not long when reading online (especially for visitors using mobile devices!)
2. Ban ‘click here’ and similar. Instead, state what the ‘click here’ will give your reader. For example: Find out about AIDA, Have you noticed these Twitter benefits?
3. Choose a relevant title. Make sure your blog post title is relevant to the content of the blog post – really! You want people to find it don’t you?
4. Include an image. Much more interesting isn’t it – or some audio – or a video – just make it interesting (please?)
5. Check the spelling. Spell check, then check spelling … then check spelling again. What impression does it give if a blog post contains spelling mistakes and poor grammar?

And finally, make sure you always publicise every blog post. Tell your friends about it and ask them to comment, Tweet about it, shout about it, post links by commenting on other blogs.